Articles
Promoting the Use of E-books by the Use of Electronic Enrichment
Abstract
Since the arrival of the Internet and, so called „ dot com” companies embarking upon e-commerce on the information super highway, we now see books being sold online. Dot com companies setting out to sell books online have to achieve the same result as the conventional bookshop. It is not surprising, therefore, that they have also begun to develop techniques to promote the sale of books in their particular environment.
How to Cite:
Gethin, P., 2002. Promoting the Use of E-books by the Use of Electronic Enrichment. LIBER Quarterly, 12(2-3), pp.234–249. DOI: http://doi.org/10.18352/lq.7687
Published on
23 Jul 2002.
Peer Reviewed
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